Have you ever asked yourself, “Why are my Facebook ads not delivering? Why aren’t they getting impressions?” After months of strategizing, late-night copywriting, and hard work; your campaign is finally ready to go. You’ve got your target audience, you’ve checked for delivery issues, and all that’s really left is to click publish and watch the Read more
Every advertiser has the goal of reaching their target audience with relevant, high-quality ads that result in more engagement, clicks, and conversions. Well, improving your Google Ads quality score will help you to do just that. Google assigns each of your keywords a quality score, which lets you know how well your ads match up Read more
For some businesses, there is only a small team, or even one individual, in charge of all the pay-per-click, or PPC advertising.
And that one person, or team, may have other responsibilities that cut into that PPC management time. As the business grows, keeping up with all the work that goes into a well-managed PPC account (or multiple accounts) can be difficult. So it may be necessary to outsource some, or all, of this workload.
The challenge now is to find the right PPC software or management company. The purpose of this article will be to help you identify the needs of your business and what to look for in companies or software that best fits those needs.
We recently returned from Mobile World Congress, where many of our hardware partners showcased their latest devices and how Android is shaping the future of mobility. When we launched the Android Enterprise Recommended program, our goal was to provide the mobile ecosystem with powerful and versatile solutions, validated for enterprise use. The first validated knowledge-worker devices debuted just over a year ago, and since then the program has expanded to rugged devices, enterprise mobility management solutions and most recently, managed service providers. Today, we’re sharing highlights about how our partners are embracing Android Enterprise Recommended for how it provides choice, cost savings, and empowers companies to choose devices with confidence.
Editor’s note: The Google Podcasts creator program, run by PRX, provides 20 weeks of training, mentorship, and seed funding to promising podcasters, with the aim of promoting underrepresented voices throughout the industry and around the world. Applications for the next round are currently open and will be accepted until 11:59pm ET, Sunday, April 14.
Catalina May and Martín Cruz, the team behind “Las Raras” (“The Outsiders”), are independent podcasters based in Santiago, Chile. They are one of the six teams participating in the first round of the program. Their training began in January 2019 with a week-long intensive “bootcamp” at the PRX Podcast Garage in Boston and will culminate in a final showcase on June 19 in Boston.