All posts by Social marketing master

Extending Google’s Grab and Go program to businesses so they can save time and money

Devices are more than tools; they’re the home base where your employees go to connect, collaborate, and get their work done. So when an employee’s device isn’t working, the effects are greater than simply the cost of replacement. In addition to the hours employees devote to troubleshooting devices instead of completing projects, there’s the time your IT team spends on repair and replacement when they could be focusing on more strategic initiatives. In fact, IHS estimates that IT downtime costs a large enterprise $60 million a year.

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Introducing Course Kit: new ways to collaborate with G Suite in your LMS, designed for Higher Ed

Effective teaching and learning require seamless collaboration between instructors and students. The right technology and training can help facilitate this connection, which is why many universities, colleges, schools and other educational institutions provide their instructors and students with a Learning Management System (LMS). In addition to using an LMS, educators and students often also use G Suite’s cloud-based productivity tools to create, collaborate and communicate in real time. Until now, there hasn’t been an easy way to integrate G Suite with many LMSs.

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Facebook Page Reach: Page-Level Reporting

Facebook Reach is one of the metrics you hear about a lot when it comes to Facebook reporting. When we report on Facebook Reach, there are two main classifications to remember – Facebook Page Reach and Facebook Post Reach.

Facebook Page Reach tends to be the least troublesome of the two, so let’s start here first.

Properly understanding reach tends to be a source of confusion for many marketers, particularly when it comes to reporting on Organic Facebook Reach. I often see it arise in conversations with other members of the Power Hitters Club who are working on performance reports.

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Helping more people in the U.K. find their next job

Like anyone who has searched for a job at some point in their lives, I know from experience how hard it can be to find the right role. You can spend days scouring job postings that are scattered across the web, flicking through newspapers or dropping into local employers, yet still struggle to find a job that suits you. Employers may be feeling the impact of this too: three quarters of U.K. employers face talent shortages and have issues filling open positions with the right candidate.

Today, more people are turning to Google to find information about their next role. We have a long history of using our technology to connect people with information, so we’re excited to bring a new job search experience to Google to connect people in the U.K. to job opportunities. This new feature in Search lets you more easily explore jobs from across the web and find job postings that suit your needs and skills.

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