Category Archives: jeffbullas

The Social Media Manager’s Guide to Finding an Instagram Growth Service

The Social Media Manager's Guide to Finding an Instagram Growth Service

Considering an Instagram growth service to take some work off of your plate?

Being a Social Media Manager looks like a fun job to many people, and at times, it can be – but as you know, it’s also no walk in the park. From analyzing the demographics of your followers to creating high-quality visual content to strategizing how to get more growth, you have a lot to keep up with.

With so many tasks on your plate, you need to work as efficiently as possible, saving time while getting the best results for your clients.

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How to Consistently Create Engaging Social Media Videos

How to Consistently Create Engaging Social Media Videos

We’ve all heard it, time and time again: video is the new king.

It’s the best performing form of online content. And in just a few short years, almost all online traffic will go to videos.

Is it a fad? I certainly don’t believe so – video is here to stay. New technology might appear in the near future and change how we watch videos, but at the end of the day, video will still be a thing. It’s something we absolutely love to see.

On social media, video is outperforming all other forms of content – some studies say that video generates 1200% more shares than both text and image updates combined.

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5 Critical Tips For Building a Successful Online Business

5 Critical Tips For Building a Successful Online Business

As technology develops and the nine-to-five mentality begins to fade in the American workplace, increasing numbers of entrepreneurs are taking a stab at creating their own online businesses.

Why not? It’s never been easier to build and design a website, then begin marketing your own products.

There are now more than 1.6 billion websites on the internet. Platforms like WordPress and Squarespace make it simple to build your own site in a matter of hours with a relatively small budget.

In fact, 28 percent of small business owners only spend $500 or less on their websites.

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How to Measure Your Brand Awareness in a Digital World

How to Measure Your Brand Awareness in a Digital World

What is a brand?

A brand is not just a logo and text. It is not just running paid ads all over about your company or product. A brand is about the story you tell to all.

It actually consists of expectations, memories, stories, and relationships. We can call these four elements the building block of a brand.

When a proper blend of these four elements influences a consumer’s decision to choose one product over another, then that blend is called Brand.

Measuring brand awareness

Measuring brand awareness and exposure depends mostly on the context of your business. In general, there are a few important metrics you can check regularly to measure your online brand awareness success. I will discuss here the metrics you can check from time to time to get an idea about your brand strength.

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How to Measure Your Brand Awareness in a Digital World

How to Measure Your Brand Awareness in a Digital World

What is a brand?

A brand is not just a logo and text. It is not just running paid ads all over about your company or product. A brand is about the story you tell to all.

It actually consists of expectations, memories, stories, and relationships. We can call these four elements the building block of a brand.

When a proper blend of these four elements influences a consumer’s decision to choose one product over another, then that blend is called Brand.

Measuring brand awareness

Measuring brand awareness and exposure depends mostly on the context of your business. In general, there are a few important metrics you can check regularly to measure your online brand awareness success. I will discuss here the metrics you can check from time to time to get an idea about your brand strength.

read more