Category Archives: jeffbullas

A Data-Driven Look At Where People Are Investing Money In Digital Marketing This Year

A Data-Driven Look At Where People Are Investing Money In Digital Marketing This Year

As 2017 kicks into full swing, many marketers are likely re-evaluating their priorities, and deciding where to invest their next chunk of budget.

With digital advertising, social media, content marketing, and mobile ads all contributing to a customer’s buying behavior, re-balancing the digital approach for their companies is the best way to drastically improve results.

Based on the answers of 505 US-based marketing decision makers, this article will explore the top marketing priorities, as well as the tactics, strategies, and channels that are going to get results throughout the year ahead.

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Why 2017 Is The Year To Make The Entrepreneurial Leap

Why 2017 Is The Year To Make The Entrepreneurial Leap

There has never been a better time to start a business than now.

The abundance of tools and resources available for entrepreneurs has skyrocketed in recent years – and will continue to throughout this year.

Numerous aspects of starting a business have become easier. Everything from finding real estate to uncovering freelance talent is now right at your fingertips.

Here are my top five reasons why 2017 is the best year to start your own business.

1. The funding environment is great

Funding is the lifeblood of your business. Statistics tell us that 8 out of 10 startups fail, and the primary reason for failure is running out of cash.

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15 Experts Reveal How To Explode Your Organic Facebook Reach

15 Experts Reveal How To Explode Your Organic Facebook Reach

You fire your next Facebook post into the universe, you start to quiver, this has to be the one that will answer all my traffic prayers.

A day later…

Nothing, not even from your mom! Mega face plant! What did you do wrong?

You created an epic piece of social goodness.

This is a familiar story for most people sharing content on Facebook. The organic reach of most Facebook posts is just not what it used to be. Does that mean you should pack your bags and head for Twitter?

Nope, the truth is that everyone is in the same boat. Facebook released their Edgerank algorithm back in 2010 and this has been killing organic reach for most. 52% of statuses posted from Facebook Pages have taken a massive hit according to Marketing Land.

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4 Ways to Beat Your Competition With The Power of Content Marketing

4 Ways to Beat Your Competition With The Power of Content Marketing

The landscape of online marketing is becoming more competitive by the hour.

To survive, every company needs to have an edge of some sort. Small businesses need an edge just to make a name for themselves. Big enterprises need an edge to win over more customers and retain existing ones.

The harsh reality is, it takes a lot more than a great product or service to succeed. So what do you need? A strong content marketing strategy.

It’s a golden opportunity to show off your unique voice and demonstrate how you can improve the lives of your customers.

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The Success Habit That Many Smart People Ignore

Succcess Habit

He was bullied so much at school that he was once thrown down a flight of stairs, then beaten until he was unconscious and hospitalized.

But despite the outsider tag he had a passion.

Born in a small town in South Africa and to the son of a dietitian he had a love of reading.

His brother revealed that he read up to two books a day on a wide range of topics. That means he read 60 times the number books that most of us read in a month.

He completed 2 bachelor degrees and was selected to start a PhD at Stanford University. After two days he quit to start his entrepreneurial career.

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