Top Google Ads performers are making far beyond the average 2-1 return on investment. And they aren’t doing it by some fancy growth hacking methodology that some guru on Twitter is spouting. They do it through advanced Google Ads Tactics that take time and effort to establish and capitalize from. Truth is: there is no Read more

Google Ads continues to make waves in the PPC community for their improved product updates. With the big changes we have seen this year in Google Ads, one thing was clear from the branding shift and message change: They want to make it easier than ever before to run ads and be successful with those Read more

Expansion in Facebook Video, messaging, and Stories are key for the future of Facebook, CEO Mark Zuckerberg said during Facebook’s third-quarter earnings call on October 30 (here’s the transcript). And all the latest updates to the platform point to Facebook Video as TNBT, a priority for Facebook at the moment In the summer it was Instagram’s Read more

Everybody loves remarketing (or Raymond) on Google Ads. There are few who would argue against the efficacy of remarketing to do anything from give you a second shot at a sale or blow past cart abandonment. But most people using remarketing are using it in its most basic form: targeting all website visitors using the Read more

We’re closing in on the end of the year, but Instagram isn’t ready to slow down yet, and since we’re in the middle of the holiday marketing season, we hope that you aren’t either! This month, Instagram has released some great new features that give businesses new ways to connect with their customers and give Read more