Category Archives: highervisibility

Stay in Control: 4 Essential Tips to Avoid A SEO Takeover

Choosing keywords, trying to think like your target audience, monitoring data and trends in the industry, building out pages, and guest posting all over the web (to name a few) can be a daunting task; especially when you might not see results for months. SEO is an extremely important part of any business, but it certainly has its challenges. You want to grab that number one spot on Google, but you have to work for it. Unfortunately, many companies are finding that their other business commitments get ignored because SEO is such a large undertaking. In a sense, SEO takes over. Fortunately, there are things you can do to help keep SEO organized.

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5 Tips and Tricks to More Successful Communication

It seems obvious that good communication will lead to the success of a brand, but many companies are finding that it’s tough to keep up with all the different forms of communication—tweeting, liking, stumbling, friending, connection, sharing, podcasting— and the list goes on and on. For this reason, many companies are communicating incorrectly because they are overwhelmed. This problem, in turn, actually begins to cause a company’s marketing efforts to take a turn for the worse. People from all different online and offline channels will start to see the brand as one with bad communication. Fortunately, improving communication is a quick fix.

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5 Tips and Tricks to More Successful Communication

It seems obvious that good communication will lead to the success of a brand, but many companies are finding that it’s tough to keep up with all the different forms of communication—tweeting, liking, stumbling, friending, connection, sharing, podcasting— and the list goes on and on. For this reason, many companies are communicating incorrectly because they are overwhelmed. This problem, in turn, actually begins to cause a company’s marketing efforts to take a turn for the worse. People from all different online and offline channels will start to see the brand as one with bad communication. Fortunately, improving communication is a quick fix.

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What You Need to Know about the New Universal App Campaigns from Google

Apps are almost on the cusp of becoming a necessity for businesses to succeed. More and more companies are starting to realize that having a mobile app makes it easy for their customers/ clients to use their products and services faster and easier. Having to open up a browser window and type in a URL just isn’t fast enough anymore—even if the mobile website is optimized and looking great.

I highly recommend learning more about creating an app for your company here, but whether or not you’ve create one already, are on the fence about it, or haven’t given it much thought, the latest announcement from Google can help give you more information and possibly aid in your decision (or even understanding) of apps for companies.

read more

What You Need to Know about the New Universal App Campaigns from Google

Apps are almost on the cusp of becoming a necessity for businesses to succeed. More and more companies are starting to realize that having a mobile app makes it easy for their customers/ clients to use their products and services faster and easier. Having to open up a browser window and type in a URL just isn’t fast enough anymore—even if the mobile website is optimized and looking great.

I highly recommend learning more about creating an app for your company here, but whether or not you’ve create one already, are on the fence about it, or haven’t given it much thought, the latest announcement from Google can help give you more information and possibly aid in your decision (or even understanding) of apps for companies.

read more