Category Archives: hubspot

Ad Blocking is Becoming a Real Threat: Here’s What Publishers Can Do About It

 

Ad blocking is causing a lot of stir in the the news lately, most recently brought into the spotlight by Apple’s release of iOS 9. That which has come to keep the lights on for many publishers is now seriously at risk of being taken away if ad blocking continues to scale and prevent display ads from being served to mobile users. 

So What is Ad Blocking, and Where Is It Going?

The way ad blocking technology works (at least for now) is, using a list of advertiser IP addresses, it detects content coming from one of those IP addresses and then summarily rejects that content or “strips” it from the web page, usually filling the space with other content so the reader’s viewing isn’t full of holes where advertisements had been.

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Your Blog Posts Are Boring: 9 Tips for Making Your Writing More Interesting

If you’re a boring writer, you’ve got a tough road ahead. I hate to break it to you, but in today’s content-saturated world, people don’t have time to spend on content they don’t enjoy reading.

Thankfully, there are some powerful antidotes to boring content. In this article, I’m dishing up some of my favorite.

After you read this article, go write one of your own. If you follow these tips, you’re article will be at least 817% more interesting.

That percentage was totally made up. But still, this stuff works.

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Your Blog Posts Are Boring: 9 Tips for Making Your Writing More Interesting

If you’re a boring writer, you’ve got a tough road ahead. I hate to break it to you, but in today’s content-saturated world, people don’t have time to spend on content they don’t enjoy reading.

Thankfully, there are some powerful antidotes to boring content. In this article, I’m dishing up some of my favorite.

After you read this article, go write one of your own. If you follow these tips, you’re article will be at least 817% more interesting.

That percentage was totally made up. But still, this stuff works.

read more