Category Archives: Social Media Blogs

Social Media Blogs

Bing Featuring Black Friday Flyer Ads On Some Retailer Brand Terms

black friday flyer ads on bing

Ads featuring Black Friday promotional flyers are being showcased at the top of Bing search results for retailers such as Macy’s, Home Depot and Walmart this week.

The ads all link to flyers hosted on Flipp.com. The SEM Post first spotted these ads on desktop search results. I wasn’t able to see them on desktop, but did see them on mobile results, such as the one above for Macy’s. Below is a desktop version that The SEM Post found.

bing-black-friday-flyers-walmart

The ads feature a thumbnail of the flyer in the upper-right corner and then individual items in a “Top deals” carousel below. Clicking on any of the images brings up the flyer on Flipp.com, Unfortunately all the product images link to the opening page of the flyer rather than to the item itself.

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What Happens After They Click the Ad – A Guide to Converting Users on a Landing Page

Guide Coverting Users on a Landing Page Illustration

Tell me:

How many sales people does it take to lose a sale?

And no, it’s not a tricky question at all.

Years ago, my boss at a direct mail agency I freelanced for taught me:

Your conversion is only as guaranteed as the sales guy responding to a prospect’s call.

What he meant was that even though I could write the most engaging copy and got clients all fired up about a product…

…the sale would still depend on the quality of the final point of contact. In our case back then, a sales person.

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What Happens After They Click the Ad – A Guide to Converting Users on a Landing Page

Guide Coverting Users on a Landing Page Illustration

Tell me:

How many sales people does it take to lose a sale?

And no, it’s not a tricky question at all.

Years ago, my boss at a direct mail agency I freelanced for taught me:

Your conversion is only as guaranteed as the sales guy responding to a prospect’s call.

What he meant was that even though I could write the most engaging copy and got clients all fired up about a product…

…the sale would still depend on the quality of the final point of contact. In our case back then, a sales person.

read more

Google Star Wars Easter Egg Delivers Epic Search Results For “A Long Time Ago In A Galaxy Far Far Away”

Google star wars easter egg
Google is giving Star Wars fans a special treat today on Chrome.

If you search “a long time ago in a galaxy far far away” – the famous first lines from the original 1977 Star Wars movie – the search results page mimics the film’s opening scene, with results scrolling through a Star Wars-themed galaxy background.

Google announced yesterday when it posted its new Star Wars: The Force Awakens #ChooseYourSide campaign that it was planning a few Star Wars Easter eggs in advance of the film’s release. This is the first one we’ve spotted.

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Google Star Wars Easter Egg Delivers Epic Search Results For “A Long Time Ago In A Galaxy Far Far Away”

Searching the film’s memorable first lines on Chrome will deliver results that mimic the opening scene of the original Star Wars.

The post Google Star Wars Easter Egg Delivers Epic Search Results For “A Long Time Ago In A Galaxy Far Far Away” appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Google Star Wars Easter Egg Delivers Epic Search Results For “A Long Time Ago In A Galaxy Far Far Away”

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