Category Archives: razorsocial

5 Digital Marketing Tools Essential for Daily Use

The world of digital marketing is gigantic as it incorporates so many online tasks. That said, you can only imagine that the world of digital marketing tools is downright enormous … it actually resembles more of a galaxy than a single world!

To pare things down, I’ve created this list of essential tools to help you do some of the most popular tasks in the world of digital marketing.

SEO: Ahrefs

This SEO tool keeps me focused with my blog content. I don’t want to spend my time writing content for content sake. I want to at least give it the best chance to rank well on Google.

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6 Things You Must Do to Find out if Your Content is Engaging

Engaging ContentYou create a piece of content.

You share it with the world and hope to engage your audience.

But how do you know if it’s working?

Which signals do you look at to understand if your content is actually engaging?

In this article, we’ll share some valuable tips on how you can figure out if your content is doing a good job at engaging your audience.

What do I mean by engaging content?

Let’s put ourselves in the reader’s shoes for a minute.

They may not know the exact definition of ‘engaging content’ but they’ll easily recognize it from the see of other articles that drive absolutely no interest or action.

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10 Marketing Tools I Can’t Live Without

10 Marketing Tools I Can't Live WithoutIf you’re looking for some great marketing tools to use to grow your business this is the article for you!!!

The marketing tech industry is incredibly competitive with so many great tools out there.

Have a look at Product Hunt and you’ll see new marketing tools launched every day.

I always had a passion for marketing tech so I test out a lot of tools and write about them here on the blog!

Out of all the tools I tested and used, here are the ones I couldn’t live without.

Agorapulse for managing social media

If there’s something I appreciate when it comes to marketing tools it’s their ability to ‘multitask.’

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8 Tactics For A More Interactive Blog

Interactive blogMore interaction with your blog visitors means visitors stay longer so you have a better chance of building a relationship with them and converting them.

Do you use the tools that are available to encourage interaction on your blog?

Do you want to be more social on your blog?

Here are 8 tools/tactics for a more interactive blog that you should consider:

1.  Interactive Chat

Being social with someone online is not all about broadcasting content out on social media channels.

How about being available to chat to someone online through your website?  That’s as social as it gets.

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Website Analysis Tools: 7 Powerful and Free Tools

website analysis toolsWhat website analysis tools do you use for tracking your website performance?

Every so often we need to step back to review our website to see how it is performing and what improvements we can make.

Here are 7 website analytics tools that are useful and worth exploring. Most are free and some have a free component to them

1.  Analyze your website traffic with Lucky Orange

Lucky Orange provides a 7-day free trial that is worth checking out.  When you install the software it starts tracking visitors to your website, giving you an extreme close-up view of your website traffic.

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