Category Archives: razorsocial

25 Google Analytics Admin Settings Explained

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. However, it’s quite complex and hence not the most user-friendly platform, especially not for beginners.

To get those juicy insights that can help you get better results from your marketing activities, you need to go through a set of Google Analytics admin settings and customize the reporting so you have a well-tuned stream of data and performance metrics coming in.

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How to Use Anders Pink for Content Curation

If you’re looking for an effective way to streamline the content curation process, then this one is for you!

Whether you are a content marketer or a social media marketer, you know how much time and effort it takes to find, curate, and share valuable content. It’s hard work but it needs to get done because the returns are significant – more followers, more engagement, increased authority, etc.

I recently tested a new content curation tool that can help improve your workflow and increase your efficiency. It’s called Anders Pink and it’s brought to you by Steve Rayson, the co-founder of BuzzSumo.

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A Streamlined Video Production Process for YouTube

A streamlined video production process for YouTubeHave you procrastinated about creating video content for YouTube?


…you have created video content but feel that it’s a really time-consuming process and it’s hard to deliver video content consistently?

You’re not the only one!

I had the same problem and I put off creating video content for a long time.

My excuse was not having enough equipment so I kept buying microphones, gadgets, lights and more.

But that didn’t solve my video production issues. What I needed was a streamlined process.

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The 5 Best Tools for Twitter Chats

Twitter chattwitter chat tools is a conversation or a discussion about a certain topic organized by Twitter users.The topic is defined by a unique hashtag and you can take part in the conversation by following that hashtag.

For example, the most popular discussion for bloggers is blog chat and the hashtag for that is #blogchat. This particular conversation takes place every Sunday and each week a different blogging topic is discussed. It’s a great way for bloggers to learn how to improve their blogs or share their experience with their peers.

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How to Choose a Microphone for Your Videos

How to choose a microphone for your videos_2Creating videos as part of your content strategy entails a lot of moving parts. When you first start sharing your ideas, knowledge, and expertise with others using online video, it’s only natural to focus on the quality of content first. You’re going to think about the topics, video formats, publishing frequency, and you may even experiment with different video sharing platforms.

But once you spend some time recording actual videos, you’ll see that there’s a technical side to video that’s equally important to consider.

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