Category Archives: searchengineland

Enterprise Local Marketing Automation Tools – New Marketing Intelligence Report

Completely updated with the latest industry statistics, developing market trends, new vendor profiles, and product updates.

The post Enterprise Local Marketing Automation Tools – New Marketing Intelligence Report appeared first on Search Engine Land.

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Enterprise Local Marketing Automation Tools – New Marketing Intelligence Report

Enterprise Local Marketing Automation Tools — New Marketing Intelligence Report

Marketing Land’s latest edition of the “Enterprise Local Marketing Automation Tools 2015: A Marketer’s Guide” examines the market for local marketing automation platforms and the considerations involved in implementing these tools in your business.

Locally targeted ad spending by US national brands will grow from $54.4 billion in 2014 to $68.9 billion in 2018, according to BIA/Kelsey’s US Local Media Forecast. Local marketing growth is being driven by several important trends, including consumers’ increasing preference for online local information — particularly through social media — and their use of mobile devices to shop locally.

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SPONSORED MESSAGE: Get A 360-Degree View Of Marketing Effectiveness With Marchex Call Analytics

Read The New Report: The $1 Trillion click-to-call economy

The post SPONSORED MESSAGE: Get A 360-Degree View Of Marketing Effectiveness With Marchex Call Analytics appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

SPONSORED MESSAGE: Get A 360-Degree View Of Marketing Effectiveness With Marchex Call Analytics