Category Archives: searchengineland

Piracy Groups Want Google To Remove The Whole Site After Valid DMCA Filings

Google writes a letter to the United States Intellectual Property Enforcement Coordinator opposing whole-site removal over DMCA complaints.

The post Piracy Groups Want Google To Remove The Whole Site After Valid DMCA Filings appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Piracy Groups Want Google To Remove The Whole Site After Valid DMCA Filings

[Secret Revealed] Unearth Lost Facebook Targeting | Psychographic Hot House

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In recent iterations of Facebook’s targeting tool, precise interests and long-tail “keywords” have become more and more elusive, replaced by behaviors (third-party targeting) and categories, which at times can be ambiguous or (WAY) too broad. In this edition of the Psychographic Targeting Hot House, aimClear’s Senior Creative Strategist, Merry Morud, reveals how to dig up more precise targeting variables like a dog seeking a long-lost buried bone. Just as a dog’s acute senses help it unearth buried treasure, this seven-year Facebook targeting veteran has a sixth sense for excavating more targeting than most.

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SearchCap: Yahoo Search With Google, Forrester Fires Bing & IAB Ad Revenues

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

Yahoo & Google Together Again In New Search DealOct 20, 2015 by Danny Sullivan

Three-year deal to put Google’s results and ads into some of Yahoo’s search results needs US Department of Justice approval and still might get vetoed by India or EU action.

  • Yahoo Says It Has Its Own Algorithm For Mobile Search Results
    Oct 21, 2015 by Barry Schwartz

    Yahoo’s Marissa Mayer says they have their own mobile search algorithm which helps them provide a unique search experience for their users.

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