Category Archives: searchengineland

Identifying & Capitalizing On “Link Inefficiencies” In Your Link Building

Link building inefficiency image

Creating popular content is hard. The Web is littered with assets that were expensive, time-intensive, and difficult to create — yet wound up driving little to no traffic, links, shares, leads or sales.

There are various means of “fail proofing” your content creation efforts to help mitigate downside risk for new content assets you create, but most companies are operating with a limited budget and want to find ways to “do more with less.” One means of accomplishing this in your link building efforts is to identify existing “link inefficiencies” on your site.

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Identifying & Capitalizing On “Link Inefficiencies” In Your Link Building

Link building inefficiency image

Creating popular content is hard. The Web is littered with assets that were expensive, time-intensive, and difficult to create — yet wound up driving little to no traffic, links, shares, leads or sales.

There are various means of “fail proofing” your content creation efforts to help mitigate downside risk for new content assets you create, but most companies are operating with a limited budget and want to find ways to “do more with less.” One means of accomplishing this in your link building efforts is to identify existing “link inefficiencies” on your site.

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Identifying & Capitalizing On “Link Inefficiencies” In Your Link Building

Got great content but not many links? Columnist Tom Demers explains how to find and create linking opportunities with your existing content.

The post Identifying & Capitalizing On “Link Inefficiencies” In Your Link Building appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Identifying & Capitalizing On “Link Inefficiencies” In Your Link Building

SearchCap: Google AdWords Extensions, Google Voice Search Faster & Google Search App

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google AdWords Extensions, Google Voice Search Faster & Google Search App appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

SearchCap: Google AdWords Extensions, Google Voice Search Faster & Google Search App

SearchCap: Google AdWords Extensions, Google Voice Search Faster & Google Search App

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

Google Voice Search In Google App Now 300 Milliseconds FasterSep 24, 2015 by Barry Schwartz

Google makes voice search feel “blazingly fast” and improves voice accuracy within the Google App.

  • Local Search Ranking Factors 2015
    Sep 24, 2015 by Greg Sterling

    The 2015 Local Search Ranking Factors report is out, and it’s a must-read for anyone in the local SEO arena. As you may know, the survey polls roughly 40 leading local SEO practitioners on what they believe to be the variables most responsible for driving rankings in Google local search results. David Mihm began the […]

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