Category Archives: searchenginewatch

Best practice tips for developing an enterprise mobile app

Analysts are predicting strong growth in enterprise mobile apps as businesses focus on “mobilizing” their workforces to improve productivity, business efficiency and customer service.

The pundits have been forecasting growth in enterprise mobile app market for some time. But surveys (CSS Insight) over the last year suggest real interest in business mobility driven by employees and business lines, rather than IT departments.

And this demand is growing five times faster than internal IT organizations’ capacity to deliver them (Gartner).

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How organic search might influence the 2016 US election

Search data has always been powerful, but it becomes even more significant when we’re able to understand what people search for in relation to the 2016 US elections and how this may affect the final outcome.

Every search query reflects a voter’s question regarding the candidates or specific topics and this could eventually affect the sentiment (and the preference) towards the elections.

Linkdex has released a search report named the United States of Search and it offers interesting interactive data by comparing the candidates, the topics and even the websites, both across all the states and divided state-by-state.

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2016 state of link building survey: five important takeaways

Links are still one of the most important ranking factors in Google search.

This was confirmed as recently as March, when Andrey Lipattsev, a Senior Quality Senior Strategist at Google, revealed links, content, and RankBrain as the top three most important ranking factors.

This wasn’t surprising information (at least to SEOs), but it was an important confirmation. Links and content are still the fundamental building blocks of the web.

But what is the state of link building? We know links matter greatly to search, and that competitive search requires links. Brian Dean of Backlinko analyzed 1 million Google Search results and found “the number of domains linking to a page correlated with rankings more than any other factor.”

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When is a search engine not a search engine? When it’s Google, says the EU

The European Union’s Network and Information Security (NIS) Directive is a piece of legislation, due to be adopted this spring, which lays out the first set of EU-wide cyber security rules.

The final text was agreed on in December 2015, setting out a range of strategies for tackling and preventing cyber attacks and disruptions. Its proposals have been met with a lukewarm reception from the industries it covers, which include everything from digital technologies to social networks, financial institutions and ecommerce sites.

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When is a search engine not a search engine? When it’s Google, says the EU

The European Union’s Network and Information Security (NIS) Directive is a piece of legislation, due to be adopted this spring, which lays out the first set of EU-wide cyber security rules.

The final text was agreed on in December 2015, setting out a range of strategies for tackling and preventing cyber attacks and disruptions. Its proposals have been met with a lukewarm reception from the industries it covers, which include everything from digital technologies to social networks, financial institutions and ecommerce sites.

read more