Category Archives: socialmediaexaminer

How to Create Instagram Stories Ads for Traffic and Conversions

Do you use Instagram stories? Looking for ways to increase your conversions? Instagram Stories ads have expanded to include four objectives that let marketers drive specific goal-oriented conversions. In this article, you’ll discover how to use Instagram Stories ads to improve your marketing results. What Are Instagram Stories Ad Objectives? Instagram story ads play between […]

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– Your Guide to the Social Media Jungle

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Facebook Groups Updates, New YouTube Features, and the Facebook Video Creator App

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook Groups changes, new YouTube features with Steve Dotto, Facebook’s new app for video […]

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– Your Guide to the Social Media Jungle

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Creating Advanced Facebook Custom Audiences Using Google Tag Manager

Are you looking for advanced ways to build Facebook audiences for retargeting? Do you know you can combine Google Tag Manager with Facebook Pixel Events? To explore the value of using these tools together, I interview Chris Mercer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social […]

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– Your Guide to the Social Media Jungle

How to Build Backlinks for Your Blog From Quality Sites

Do you want to improve the search rank of your blog? Wondering how to get influential people to link to your cornerstone blog content? Having multiple high-quality websites link to your blog content demonstrates to search engines that your blog offers valuable information. In this article, you’ll discover how to get high-quality, authoritative links back […]

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– Your Guide to the Social Media Jungle

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4 LinkedIn Mini Case Studies

Are you looking for new ways to make LinkedIn work for your business? Wondering what other businesses are doing with LinkedIn? In this article, you’ll discover how four different companies sustain a successful LinkedIn presence and find tips for building a presence to engage your own audience. #1: Focus on Employee Experiences and Job Opportunities […]

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– Your Guide to the Social Media Jungle