Encryption for everyone: How Adiantum will keep more devices secure

Editor’s note: February 5 was Safer Internet Day, but we’ll be talking about it all week with a collection of posts from teams from across Google.

Encryption is incredibly important. It underpins our digital security. Encryption encodes data so that it can only be read by individuals with a key. With encryption, you are in complete control of this key, and you can store sensitive information such as personal data securely.

But encryption isn’t always practical, since it would slow some computers, smartphones and other devices to the point of being unusable. That changes with Adiantum, which we are introducing today in the spirit of Safer Internet Day.

read more

Migrating to modern Android management solutions

A modern enterprise mobility solution requires a flexible and secure platform with advanced management capabilities. It’s what we’ve delivered with Android Enterprise, and today we’re offering additional resources for organizations that are moving off of legacy deployment methods. The Android Enterprise Migration Handbook is a guide for IT managers who want detailed steps and best practices for switching away from legacy APIs.

Why choose Android Enterprise?

Customers and partners like the flexible device management choices found in Android Enterprise. The clear separation of work and personal profiles on the same device is powerful—IT manages corporate applications and data, preserving employee privacy while  protecting the security and privacy of essential company information. Additionally, rapid deployment methods—like zero-touch enrollment, QR codes, a DPC Identifier or configuration through NFC—simplify the process of getting your team up and running.

read more

Migrating to modern Android management solutions

A modern enterprise mobility solution requires a flexible and secure platform with advanced management capabilities. It’s what we’ve delivered with Android Enterprise, and today we’re offering additional resources for organizations that are moving off of legacy deployment methods. The Android Enterprise Migration Handbook is a guide for IT managers who want detailed steps and best practices for switching away from legacy APIs.

Why choose Android Enterprise?

Customers and partners like the flexible device management choices found in Android Enterprise. The clear separation of work and personal profiles on the same device is powerful—IT manages corporate applications and data, preserving employee privacy while  protecting the security and privacy of essential company information. Additionally, rapid deployment methods—like zero-touch enrollment, QR codes, a DPC Identifier or configuration through NFC—simplify the process of getting your team up and running.

read more

How to Target Referral Traffic with Facebook Ads

Facebook advertisers have a deep toolbox available to help reach their ideal audience. One underutilized and underappreciated group they can target is their referral traffic.

How much of your traffic comes from Google? From Instagram? From somewhere else? Are the behaviors, needs, and expectations of these people different from your typical visitor?

Knowing the referral source could allow you to create advertising that caters specifically to their needs.

I have admittedly long taken for granted that not everyone has the ability to create referral Custom Audiences. I’ve been able to do this for years. It’s not because I have access to any Facebook features that others do not. It’s simply due to how my pixel is set up.

read more